People need to make the decision themselves.
The first thing is insurance companies should not offer any coverage on claims for those who get into accidents while talking on a cellular phone.
That there, would be more powerful than any silly law or device they could come up with.
On highways, cell phone users should be in right lanes.
But i can't blame these people.
Have you ever sat in stop/go traffic on the 401.
BORING. Phone = something to do, read, etc.
Same as driving at 100 km/hr it is so boring and slow i cant pay attention.
I am like bookm, i love the "fun" aspect of driving.
I love driving on our 400 series as soon as someone asks me to take a small 1 or 2 lane highway with a limit of 80/60 i start to fall asleep and am very dangerous.
I always let them drive and nap on these silly little roads.
When the traffic gets going up to 120 or higher its actually very fun to drive and i tend to pay alot more attention to the road, surroundings, infront, behind me, and under those pesky overpasses 
I am very tempted to play with a phone or my mp3 or talk to people on a slow 50 km/hr street.
But if im on the 401/400 and the traffic is going really fast, no way.
I mean lets get real here its a choice people need to make. Right now it isnt. Maybe if we had a higher limit, and people were at fault for cell phone accidents then things would change.
Let's say the 401 limit was 130 and you were in the left lane talking on a cell phone? Would you try to drive at 140 km/hr while talking on a conversation or talking to your wife?
No way you would pull over to the right. How many race car drivers would do this?
How many times have you driven down the 401 and some a hole is in the left lane on the cell phone and looking like everyone else is crazy as they fly around her.???
Exactly, all the time.
What if she knew she could get a major ticket for this, plugging up traffic, be at complete fault for an accident.
I bet she would move over.